As the new year draws closer, the final weeks in 2017 offer a great opportunity to look at trends that have emerged over the past 12 months. One such trend was manufacturers opting to sell directly to consumer through their own websites in addition to partnering with other retailers. With so many turnkey ecommerce solutions available (think Shopify or Volusion), manufacturers can now enter the direct sales space with relatively little to lose.
Take a look at the last thirteen program launch announcements on AvantLink over the past two weeks and you’ll see clear evidence of this. Of those thirteen launches, twelve were programs for manufacturers. This includes all four new programs mentioned below.
As 2018 begins, it’s likely this trend will continue, offering affiliates their choice of working directly with brands or the retailers who sell the brand’s product. And in a space like the affiliate channel, more choice is a good thing.
New Merchant Launches
We’re Sweet Potato Paper, a stationery and lifestyle brand, offering exclusive, chic, customizable stationery, gifts, and invitations influenced targeted towards modern multicultural consumers.
Now, the 4x Mr. Olympia is putting over 20 years of extensive experience with training and supplementation to work for you. CUTLER NUTRITION is dedicated to researching, designing and delivering the absolute best-of-the-best formulas for hardcore athletes, bodybuilders and fitness enthusiasts.
Clearly Tough builds high quality, scratch resistant, full folding and half windshields for the UTV industry. Endorsing Clearly Tough products can help your visitors discover high quality products, enhance your Web site and earn big commissions.
Outdoor Research® is dedicated to inspiring the journey ahead with award-winning technical apparel and accessories. Based in Seattle since 1981, we are committed to improving our customer’s experience through innovative materials, purpose-driven features, and versatile products that are backed by our Infinite Guarantee®.
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